Moments From LA’s First Beauty Event

Beauty and health unite in support of LA’s first wellness event…

September 30th marked a first ever moment for SoCal Free People fans — LA’s first beauty and wellness event. And in attendance was our beauty buyer, Jess, who educated guests about the benefits of each product and how to realistically (and smoothly) curate and adhere to a regimen using them. Wellness cult favorite Moon Juice hosted plant-based food demonstrations and spoke with customers about the health properties of their juices, dusts, and raw snacks and, past the all-natural and organic Heirloom Catering, Naha of The House of Intuition held crystal readings for inquiring guests. Scroll through to catch a glimpse into the event below.